For this project, I created AI-generated lip-synced videos based on a fictional football player, designed to convincingly perform Bryan Ferry - Let's Stick Together. The visuals were produced as part of a commercial campaign promoting internet services for both mobile and desktop use, distributed across social media and television.

Using a combination of AI image generation tools and AI-based video lip-sync technologies, we developed a workflow focused on realism and performance believability. The main challenge was ensuring that facial movement, timing, and expression aligned naturally with the music, avoiding the uncanny feel often associated with AI-generated video.

The result was a set of stylized yet convincing AI visuals that seamlessly integrated into the final commercial, demonstrating how emerging AI tools can be used creatively at a broadcast-ready level.